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Bunny Poop™

YOUR DOG ALREADY WANTS IT.

An unimpressed cartoon rabbit glancing back at three treat pellets

Dogs eat rabbit poop. We figured we could improve the recipe.

Bunny Poop™ is a dog treat inspired by the disgusting little snack dogs already love — only this version is actually made for them.

Launch updates. Product testing. No spam. Mostly poop jokes.

WE DIDN'T INVENT THE CRAVING.

Walk into a backyard with a dog and a rabbit and you'll eventually discover one of nature's least sophisticated food chains.

Dogs love bunny poop. Nobody knows why. Dogs don't care.

So instead of fighting it, we're making something better.

THE SAME BAD IDEA.
A MUCH BETTER INGREDIENT LIST.

We're currently developing and testing Bunny Poop™ with the goal of creating a safe, simple, craveable dog treat — recreating the small-pellet format and satisfying eating experience dogs seem obsessed with.

DOG-SIZED

Small pellet format built for treating, training, and shameless snacking.

REAL INGREDIENTS

We're developing recipes using recognizable, dog-appropriate ingredients.

WEIRDLY IRRESISTIBLE

Inspired by one of the stranger things dogs already seek out.

NOT ACTUALLY POOP

This apparently needs to be said.

No rabbit poop will be harmed in the making of Bunny Poop™.

WE'RE WORKING ON OUR SHIT.

Bunny Poop™ is currently in product development. We're testing:

  • Firmness
  • Softness
  • Pellet size
  • Aroma
  • Crunch
  • Mouthfeel
  • Ingredient combinations
  • Shelf stability
  • Dog approval
IDEA RECIPE DOGS MORE DOGS PRODUCTION WORLD DOMINATION

Interested dog owners can join the list for future testing opportunities.

VOLUNTEER YOUR DOG

MEET THE PEOPLE RUNNING THIS SHIT.

Bunny Poop™ is proudly managed by dogs, questionable judgment, and one increasingly irritated rabbit. Human supervision is limited.

Winnie

Winnie

Founder & Chief Taste Officer

Approves every product based on the only metric that matters: would a dog eat it?


Favorite Shit: Anything discovered before a human says “DROP IT.”

Off the Clock: Yard inspections and unauthorized snacking.

Gracie

Gracie

VP, Quality Control

Judges every batch, every decision, and most of management.


Favorite Shit: High-quality contraband.

Off the Clock: Staring at people until they become uncomfortable.

Ozzie

Ozzie

Chief Security Officer

Protects company assets from squirrels, delivery drivers, and completely imaginary threats.


Favorite Shit: Classified.

Off the Clock: Perimeter patrol.

Willow

Willow

Head of Product Development

Tests ideas that no responsible human would approve.


Favorite Shit: Whatever everyone else says not to eat.

Off the Clock: Field research.

Watson

Watson

Director of Research

Investigates every smell until a conclusion, snack, or disciplinary action is reached.


Favorite Shit: Samples requiring further study.

Off the Clock: Overthinking puddles.

Zoomie

Zoomie

VP, Logistics & Rapid Response

Gets nowhere important faster than anyone else in the company.


Favorite Shit: Anything worth running away with.

Off the Clock: Unscheduled laps around the house.

Grumble

Grumble

Chief Complaints Officer

Identifies flaws in products, people, meetings, and existence generally.


Favorite Shit: Nothing. It’s all disappointing.

Off the Clock: Being unavailable.

Hedgehog

Hedgehog

General Counsel & Risk Management

Asks whether anyone has thought this through. Usually after they haven’t.


Favorite Shit: Properly documented shit.

Off the Clock: Worrying.

The Rabbit

I didn’t sign up
for this.

The Rabbit

Head of Public Relations

Denies any involvement in Bunny Poop™ and would like the record to reflect that clearly.


Favorite Shit: Absolutely none of this.

Off the Clock: Looking offended.

I didn’t sign up
for this.

DOG TREATS HAVE GOTTEN A LITTLE TOO SERIOUS.

Dogs don't read ingredient stories. They don't care about artisanal packaging. They don't know what "farm-to-bowl" means.

They roll in dead things. They drink toilet water. And given the opportunity, they eat bunny poop.

We love them anyway.

Bunny Poop™ is for people who love their dogs enough to feed them well — and have enough of a sense of humor to admit what their dogs actually are.

JOIN THE SHIT LIST.

Be first to know when Bunny Poop™ drops.

  • Launch updates
  • Product testing opportunities
  • Early access
  • Occasional deeply unnecessary rabbit content

FAQ

Absolutely not.

Because dogs already love the original version.

Not yet. We're currently developing and testing the product.

Final recipes are still being tested. Ingredient and nutritional information will be published before launch.

Join the Shit List and we'll contact selected testers when we're ready.

When the product is actually good enough to deserve the name.